Internacionalização da Produção Familiar de Café Orgânico do Espírito Santo/ES

Abstract

Agriculture is going through a crisis related to the high costs of inputs derived from oil, the ally that it is perceived trends for more healthy products and also the protection of natural resources. The organic management, then, is a means to bring these two concerns, it seeks to use natural methods in agricultural activity. This article discusses the international marketing of organic arabica coffee. For this, we used the bibliographic and documentary research in books, articles, reports and web sites, in addition to applying a pre-prepared questionnaire with farmers of the Holy Spirit. The research shows that producers of organic coffee arabica acquired the stamp of marketing in foreign markets, from a pioneering work with the organic product. Furthermore, it shows that it is feasible for farmers remain on their land and working with families participating in the process of organic management, contributing to a more healthy production, the environment and at the same time, adding more value to the product of fruit their work.

Keywords

• Organic Agriculture
• Arabica Coffee
• International Marketing