Pilar Nusa Mandiri (Mar 2025)
GENERATION Z'S AND ANDROID OS: HOW USER EXPERIENCE, SECURITY, AND SYSTEM PERFORMANCE SHAPE SATISFACTION
Abstract
This paper investigates Generation Z's opinion of the Android OS through an analysis of system performance, security, and user experience and their influence on general satisfaction. With Technology Adaptation (Z) as a mediator, the study focuses on three main factors: User Experience (X1), Security and Privacy (X2), and System Performance and Stability (X3), specifically among students who use Android devices. Data were collected through a structured questionnaire, and the analysis was conducted using the Partial Least Squares (PLS) method to evaluate the relationships between the variables. The findings reveal that, in addition to frequent updates, Generation Z's satisfaction is significantly influenced by the accessibility, performance, and security features of Android. The results highlight the importance of a positive user experience and robust security measures in enhancing user satisfaction. Continuous development in these areas is crucial for improving user engagement and contentment with Android devices.
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