Managerial Communication from the Perspective of Increasing the Performance of Enterprises

Abstract

Communication is an essential component of life because in order to achieve our goals, we must understand the basic elements of communication as correctly as possible. In addition, communication plays a significant role in the performance of an organization. Implementation efficiency is negatively affected by conflict generation and positively by communication, especially in a written and interpersonal form. Excellent communication and transparency between the parties involved, as well as the clear definition of performance factors, have a vital role in the development of economic agents (and implicitly of companies, regardless of their size starting from SMEs to multinationals). The purpose of the article considers the role of managerial communication in increasing the performance of SMEs. Therefore, a major objective of managerial communication is to develop and disseminate knowledge that leads to increased efficiency and effectiveness of managers. Moreover, the manager sees communication as a means to an end, something to be exploited in the service of organizational objectives after weighing cost-benefit considerations.

Keywords

• management
• communication
• enterprises
• performance