An evaluation of student satisfaction of the joint master programs at Foreign Trade University in Vietnam

Abstract

Globalization has become increasingly popular. Nevertheless, education in Vietnam has lagged behind developed countries. Thus, one of main reasons for Vietnam to engage in international collaboration is to improve training quality and enrich the human resource for economic development. This study aims to assess joint master programs at the Faculty of International Education at Foreign Trade University based on the overall student satisfaction. The SSI model developed by Temizer and Turkyilmaz (2012) to measure student satisfaction at private university is applied in the research. The data of this research are analyzed by the SPSS 20.0 software. The online questionnaires in the research are used for collecting opinions of joint master students at the Faculty of International Education at Foreign Trade University. From the analysis of 237 respondents, the results show that image (IM), perceived value (PV), perceived quality (PQ), and student expectation (EXP) impact on student satisfaction, in which perceived value and image mostly affected the overall satisfaction of students coming from joint master programs at Foreign Trade University.

Keywords

• joint master program
• ssi model
• student satisfaction