Assessing the Current Situation of the Grape Market in Romania

Abstract

Romania's high potential for grape production is due to its geographical position, climatic conditions, and sandy soils, conducive to the cultivation of vines. This branch of agriculture has an old tradition, being at the same time an opportunity for economic growth if the vine is exploited in different forms for export. In the last decade, domestic grape producers have lacked competitiveness due to the high level of imports and unsatisfactory prices for them. The present paper aims to identify the main problems in the sector, analyze Romania's ability to support a sufficient quantity for the entire population, and find practical solutions, both for boosting the wine market and increasing competitiveness in the European market. The analysis of the wine sector is carried out throughout the study of statistical data provided by the National Statistical Institute to delineate framework aspects on the evolution of this market segment, focusing on indicators such as price flow, production, and cultivated area, consumption, and trade balance.

Keywords

• grapes
• market
• foreign trade
• consumption