Grocery Retailing in the I4.0 Era

Abstract

Grocery Retailing is facing many challenges and digital transformation is required for a market-driven space competition. The paper analyses the major trends of technology adoption in grocery retailing and integrates them in the wider framework of Industry 4.0. New networks and network economies derive, and new issues for management emerge.

Keywords

• industry 4.0
• network economies
• v-commerce
• grocery retailing
• market-driven management
• bubble of demand
• global markets
• global competition