جغرافیا و توسعه (Mar 2023)
Analysis of Spatial Reconstruction Capacity of Tourism Entrepreneurship in Rural Area Development (Case study; Samen district of Malayer county)
Abstract
In today's borderless global economy, on the international stage, places act as new actors. Globalization of the economy and increasing the technological changes pace are two important forces in geographic location competition which is essential to have people with the following characteristics: creativity, risk-taking and awareness of environmental opportunities in the field of land economy. On the other hand, the increasing importance of tourism businesses in economic diversification and livelihood sustainability, especially in local communities, has created various economic opportunities to meet these needs. Consideration of innovative tourism activities in the context of rural entrepreneurship development is one of the most important opportunities. Therefore, the present article investigates the tourism entrepreneurship space in the Saman District of Malayer County with the aim of analyzing the spatial reconstruction capability of tourism entrepreneurship in rural areas development. The method of this study was descriptive-analytical and applied. The statistical population of the study consisted of 100 furniture and carpentry business owners. A questionnaire was used to measure the reliability of the questionnaire ، using Cronbach's alpha test for tourism entrepreneurship variable (0.98). Data analysis was performed in SPSS 20 software. Findings showed that tourism entrepreneurship (sofa and inlay) was relatively favorable in 90% of rural areas and led to the growth of tourism entrepreneurship economic activities in the region. According to the results, the villages of Dehno and Dehnoavarzaman are capable of entrepreneurship spatial reconstruction and become larger business locations. Also, the results of the means comparison test showed that there is a significant difference (p <0.01) between the perception of entrepreneurs with different educational levels in terms of factors affecting the spatial reconstruction of entrepreneurship.
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