Revista de Management Comparat International (Oct 2020)

Toyota Motor Corporation’s Culture Strategy

  • Marius PROFIROIU,
  • Hiroaki KANEKO,
  • Cristian VLAD,
  • Alexandra DUTESCU,
  • Hideki ISHIDA

DOI
https://doi.org/10.24818/RMCI.2020.4.458
Journal volume & issue
Vol. 21, no. 4
pp. 458 – 489

Abstract

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This paper illustrates how Toyota Motor Corporation (TMC), focuses on culture and talent engineering to nurture business sustainability, innovation and growth. The authors of this paper worked directly with TMC directors, business leaders, executives, organizational architects and talent operators to determine the main components and characteristics of their talent strategy. The authors have also explored how key elements of traditional Japanese business practices were considered when developing the corporate strategy.

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