Asian Journal for Public Opinion Research (Nov 2021)

Book Review: *The Psychology of Social Influence: Modes and Modalities of Shifting Common Sense*

  • Hak-Soo Kim

Journal volume & issue
Vol. 9, no. 4

Abstract

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This is a book review of Gordon Sammut and Martin W. Bauer's (2021). _The Psychology of Social Influence: Modes and Modalities of Shifting Common Sense_. Cambridge University Press. No one should start research without exposure to the research covered in the book.