Managing Students’ Attention and Dealing with Cognitive Fatigue during Online Business Communication Courses

Abstract

Given the unprecedented circumstances of the global pandemic, emergency remote teaching was adopted in universities around Romania and around the world, this unique perspective created numerous investigating opportunities for academics around the world, adopting and adapting systems, methods, strategies at an unimaginable scale and testing solutions, designing and issuing new methods were routine activities. All educational systems were challenged to turn into giant didactic laboratories with billions of subjects. In this context, our present study aims to investigate at a small scale the behavioral engagement of students in the online environment in terms of their motivation to continue their studies, attention and cognitive fatigue, personal involvement, as well as their unique personal experiences and personal responses that they are willing to share.

Keywords

• business communication teaching
• cognitive fatigue
• esp teaching
• motivation
• strategies