African Journal of Hospitality, Tourism and Leisure (Dec 2024)

The Evolution and Pandemic Recovery of Africa’s First Creative City of Gastronomy

  • Jayne M Rogerson

DOI
https://doi.org/10.46222/ajhtl.19770720.455
Journal volume & issue
Vol. 12, no. 5
pp. 1646 – 1655

Abstract

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Research issues around tourism development in small town South Africa have generated a growing scholarship. With the announcement in May 2023 by the World Health Organisation of the end of the COVID-19 pandemic the paper reflects both on the pandemic experiences for tourism in South African small towns and of relevant initiatives for revival at the beginning of the post COVID-19 era. Specifically, the aim in this paper to extend the literature on tourism in small town South Africa by focusing on the context of small town recovery from COVID-19 analysing the example of the Overstrand, Africa’s first UNESCO Creative City of Gastronomy. The study shows that under certain circumstances amenity-rich small town localities can be resilient to external shocks such as the pandemic. For the resilience and recovery of small-town tourism destinations it is argued that place-based responses are critical.

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