Znaczenie kosztów transakcyjnych dla ekspansji zagranicznej przedsiębiorstw

Abstract

The article analyses the transaction cost influence on enterprises international expansion. Enterprises do not separate transaction costs and often are not fully aware of their value. However this cost category may highly influence the outcome of their international expansion. It depends on factors connected with bounded rationality, opportunism, assets specificity, uncertainty and transaction frequency. The influence of these factors becomes more severe as the enterprise enters foreign markets. The main reasons responsible for transaction costs’ growth seem to be connected with increasing psychic distance and growing uncertainty of operating in foreign markets. Transaction cost are highly associated with often analyzed expansion barriers as overcoming these barriers incurs bearing high transaction cost

Keywords

• transaction cost
• international expansion
• uncertainty
• psychic distance