European Cooperation (Jan 2017)

MARKET RESEARCH BANKING SERVICES USING PAYMENT CARDS IN UKRAINE

  • Tetiana Girchenko,
  • Kateryna Vasyshcheva

Journal volume & issue
Vol. 1, no. 20
pp. 58 – 78

Abstract

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In the article, the essence of charge cards is defined and their characteristics are given; advantages of payments with the help of payment cards for all market participants are determined; payment card market share status for shareholders is studied in accordance with the age characteristics, employment status, educational level, standard of living, infrastructure maintenance payment cards market; trends of banking services development using payment cards in Ukraine are offered.

Keywords