Social Media + Society (Mar 2024)

A Study on Mobile Phone Technology Adoption & Usage Among Urban Poor Women in Resettlement Sites

  • P. Rekha,
  • Sunitha Don Bosco,
  • Maartje Van Eerd,
  • C. Velayutham

DOI
https://doi.org/10.1177/20563051241237271
Journal volume & issue
Vol. 10

Abstract

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Digital transformation and the use of interconnected digital technologies have opened up new opportunities across the world and hold promises for enhanced productivity and development for all. However, research from around the globe has proven that urban poor women are less likely to be digitally active, limiting the realization of its benefits. This study provides an insight into the mobile phone technology experiences of urban poor women at the resettlement site Perumbakkam in Chennai, India. A purposively selected group of women from the resettlement site participated in a workshop that focused on the usage of mobile technology. Post-workshop, the shared experiences of these marginalized women have provided insight into the interactions between gender and communication technology at resettlement sites. The researchers discovered that there was a growing awareness and recognition among the women about how technology could benefit their lives. They expressed eagerness to learn more about utilizing the new technology, particularly for economic improvement. However, structural barriers, particularly patriarchal gender norms, have thus far hindered women from fully harnessing the potential of mobile technology.