فرایند مدیریت و توسعه (May 2023)
The Effects of Organizational Communications on Organizational Legitimacy with The Mediating Role of Social Responsibility
Abstract
Purpose: The research intended to investigate the effects of organizational communication (both internal and external) on organizational legitimacy with the mediating role of corporate social responsibility in public sector organizations. Methodology: The research method was applied in terms of purpose, and it was conducted in a descriptive-survey manner. The statistical population included public organizations; the sample size was composed of 152 subjects. After checking the validity and reliability of the researcher-made questionnaires, 393 were distributed among the participants and then analyzed; meanwhile, simple random sampling technique was applied to select the sample. Findings: Path analysis method was used, and it shows that the organizations’ external and internal communications have a positive and significant effect on organizational legitimacy. In addition, results indicate that external and internal communications of organizations affect organizational legitimacy indirectly through corporate social responsibility. Originality: The native model obtained in this research displays the relationship between internal and external organizational communications with organizational legitimacy as well as the mediating role of social responsibility in Iran's governmental organizations, which no other researcher has studied previously. The findings of the current research will enhance knowledge and awareness in this field and can be a basis for applied and efficient practice.
