Determinants of becoming a zombie firm: A Pitch

Abstract

This letter uses Faff’s (2015) pitching research template to present a potential topic for research focused on “zombie firms” which consistently report negative equity or are unable to meet their interest payments, yet are still alive. The main research question is “What are the determinants of becoming a zombie firm?” The use of pitching research template was inspired by prof. Faff’s lecture presented at the University of Economics, Prague in 2016. Besides developing the research idea, the paper presents the author’s reflections on the process of preparing a research project with the help of the pitching template.

Keywords

• Pitching research
• zombie firms
• negative equity