Marketing i Menedžment Innovacij (Dec 2012)
Information support of enterprises’ innovative projects business planning: composite elements and features of their interaction
Abstract
Theoretical and methodological principles of business planning information support for enterprises innovative projects are considered in article. Attention is paid to the constituent elements of information support, features of their interaction in the weakly formalized data streams conversion in a highly formalized information that can be used for decision-making within the innovation project.