International Journal of Management Studies (Jun 2004)
Cross-Cultural Research in Malaysia
Abstract
The objective of the paper is to look at the cross-cultural psychology approach in Malaysia. The paper looks at the problems involved and show how the problem cab be minimized. A number of example of cross-cultural research was given-achievement motivation, Pinget’s cognitive development, socialization and use of test such as Eysenck Personality Questionnaire, the Rothwell-Miller Interest Blank, the repertory grid and its variations. Practical example of the emic-etic distinction in the form of the “open house†and other traditions are given to show the process of finding equivalence in the Malaysian context. Indigenization of the psychology in the Malay context is underway.