The international image of the state as an instrument of soft power

Abstract

The international image of the state as an instrument of soft power is revealed on the example of Russia as one of the Arctic states. The analysis of the main aspects of the international image of Russia, a set of causes and factors that influence the perception of Russia abroad have been analyzed. The specific of the international image making of Russia is discussed.

Keywords

• Russia
• international image of the state
• the Arctic
• soft power
• the image of Russia in the world