Uso y lectura turística de los grandes conjuntos arqueológicos. Reflexiones a partir del Estudio de Público de Medina Azahara / Madinat al-Zahra (Córdoba)

Abstract

Heritage managers have realized a great effort in order to prepare archaeological sites for the public visit. In a context of rapid growth of the tourist cultural flows, many of the archaeological elements have been incorporated as tourist resources to the strategies of socioeconomic local development. Nevertheless visitor studies has been one of the aspects least treated in Spain though it is one of the most important parts of projects of museology. This paper containts a few reflections on the guidelines of cultural consumption of tourist type in archaeological heritage sites. It has been elaborated from the conclusions of the Visitor Study of Madinat Al-Zahra / Medina Azahara (Cordova,Spain). We try to provide keys to understand the characteristics of the visitors of archaeological sites: use and tourist reading. We also try to understand the role that plays this type of heritage in the tourist destinations of which it forms a part.

Keywords

• Cultural Tourism
• Archaeological Tourism
• Visitors
• Archaeological Sites
• Visitor Studies