DECREASED SOCIAL CAPITAL IN MARKETING VEGETABLES IN EAST JAVA

Abstract

The research objective was to determine the decline in social capital in vegetable marketing in East Java. The method used in this study used a qualitative descriptive approach, namely in-depth interviews (in-depth interviews), participatory observation, and documentation. The results of the study concluded that there had been a decline in social capital in the distribution of vegetables in the eastern part of the region, which could be seen from the first one; there are farmers who no longer keep the agreement with the traders so that the traders have now not started to want to provide capital loans and provide seeds. Second, there are traders who deny the agreement by delaying payment, not paying the debt to the farmers.

Keywords

• Social capital
• vegetables
• marketing
• farmers