EXAMINING THE NATURE INVOLVEMENT AND GREEN CONSUMPTION VALUES OF NATURE PHOTOGRAPHY TOURISTS

Abstract

This study examines the nature involvement and green consumption values of nature photography tourists. A questionnaire, developed and based on the literature, was used to collect data from the members of nature photography associations located in Adana and Mersin, Turkey. A total of 277 usable responses were obtained. Results suggested that attractiveness, identity expression and social bonding were the main involvement reasons for nature photographers. Results also suggested that there was a strong correlation between nature photography tourists‟ nature involvement and their green consumption values. Conclusions and implications were drawn based on the findings.

Keywords

• nature
• alternative tourism
• photography
• involvement
• green consumption values