Applied Sciences (Jan 2023)

Secured MCDM Model for Crowdsource Business Intelligence

  • Musiri Kailasanathan Nallakaruppan,
  • Ishita Johri,
  • SivaRamaKrishnan Somayaji,
  • Surbhi Bhatia,
  • Areej A. Malibari,
  • Aliaa M. Alabdali

DOI
https://doi.org/10.3390/app13031511
Journal volume & issue
Vol. 13, no. 3
p. 1511

Abstract

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In the current era, there are a plethora of mobile phone companies rendering different features. It is challenging to distinguish the best and create correlations among them. However, this can be accomplished through crowdsourcing. Crowdsourcing is the process of gathering information from multiple sources, and we use the AHP (Analytic Hierarchy Process) process to determine which company’s model is the best among many. The weight value of each model is compared to the assigned values, and if one of the company product weights is greater than the assigned weight, that product is the best. Eventually, we can use this process to select the most preferred and best mobile phone model from among all other models. Gray Relational Analysis (GRA) is one of the most popular models, employing a grey co-efficient that estimates the data items by ranking. This model defines a process’s situation or state as black with no information and white with perfect information. In this work, AHP initially assumes criteria weights and assigns rank with the CR (Consistency Ratio) of 1.5%. The criteria weights are re-assigned based on the outcomes, and the CR remains constant as 1.5%. This work also provides an environmental-based attribute access control system, which adds the strength to the system by providing security and the integrity. So, this proposed work performs as a decision support system combined with the security enhancements, and hence it becomes a complete framework to provide a solution to a target application. The novelty of the proposed work is the combination of the crowdsourcing with the recommender system on a secured framework.

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