ECONOMICS
(Dec 2019)
Impact of Green Practices on Buying Habits in Pakistan’s Food Sector
Jafar Rana Adeel,
Shabbir Aiza,
Kousar Farzana
Affiliations
Jafar Rana Adeel
Department of Economics, Superior University-Raiwind Road Lahore, Pakistan
Shabbir Aiza
Department of Economics, Superior University-Raiwind Road Lahore, Pakistan
Kousar Farzana
Department of Economics, Superior University-Raiwind Road Lahore, Pakistan
DOI
https://doi.org/10.2478/eoik-2019-0012
Journal volume & issue
Vol. 7,
no. 2
pp.
19
– 30
Abstract
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The review intends to research the green advertising practices and its consequences for the client’s image inclination in sustenance segment of Pakistan.
Keywords
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