Exploration of the standardization strategy of enterprise economic management mode in the context of the digital economy era

Abstract

With the advent of the big data era, information flow and data sharing on a global scale have become the norm. This change has not only changed people’s way of life but has also had a profound impact on enterprises’ economic management mode. The purpose of this paper is to examine the enterprise economic management innovation mode in the digital context and then create a fuzzy, hierarchical, comprehensive evaluation model to examine its application advantages. This foundation is used to construct a standardized evaluation system for enterprise economic management. Specifically, combining the internal and external environments of the enterprise, the enterprise economic management standardization index system is constructed, the indexes are assigned through the hierarchical analysis method, Company A is taken as an example, and the questionnaires are issued to the internal personnel of the enterprise, and the indexes are rated comprehensively. From the comprehensive score of Company A, the standardized level of debt repayment, operation, profit, and development of the enterprise is 3.3125, 0.3242, 3.3588, and 3.2126, respectively, and the standardized level of economic management of Company A reaches 3.3415, which is in a stable state of development, but it can still be further improved. This paper’s use of the digital enterprise economic management model not only enhances Company A’s management operation but also serves as a model for standardizing economic management across other enterprises.

Keywords

• digital economy
• enterprise management innovation
• evaluation model
• hierarchical analysis method
• 93c62