Introduction of e-commerce at enterprises as a driver of digital economy

Abstract

It is proved that the introduction of electronic commerce is an effective tool to improve enterprises’ efficiency and the ability to access global markets. The advantages and disadvantages of using e-commerce for the subjects of economic relations: consumers, enterprises, and the state have been analyzed. The goal of the work is the development of a theoretical and methodological framework, substantiation of the directions of functioning and regulation of e-business enterprises. Statistical evaluation of e-commerce development has been used as the main research method. Peculiarities of the use of acquiring as a service of technological information services for settlements on transactions made using electronic means of payment in a payment system have been considered. Based on the results of the study, the use of acquiring a small business with a view to its development of Digital Economy has been proposed. As a conclusion from the results of the study, the recommended means of ensuring economic security in the field of electronic commerce: two-step authentication, negative lists, customer order history, credit history verification, payer authentication, fraud modeling, fingerprint devices, card confirmation numbers, and address verification services.