International Journal of Qualitative Methods (Feb 2022)

Remote Fieldwork in Homes During the COVID-19 Pandemic: Video-Call Ethnography and Map Drawing Methods

  • Ash Watson,
  • Deborah Lupton

DOI
https://doi.org/10.1177/16094069221078376
Journal volume & issue
Vol. 21

Abstract

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Restrictions on physical movements and in-person encounters during the COVID-19 crisis confronted many qualitative researchers with challenges in conducting and completing projects requiring face-to-face fieldwork. An exploration of engaging in what we term ‘agile research’ in such circumstances can offer novel methodological insights for researching the social world. In this article, we discuss the changes we made to our ethnographic fieldwork in response to the introduction of a national lockdown to contain the spread of the novel coronavirus. The ‘Living with Personal Data’ project, based in Sydney, Australia, and designed well before the advent of COVID-19, explores a diverse range of people’s feelings, practices and understandings concerning home-based digital devices and the personal digital data generated with their use. Using a video ethnography ‘home tour’ and an elicitation technique involving hand-drawn maps of people’s homes, digital devices and the personal data generated with and through these devices, this approach was designed to elicit the sensory, affective and relational elements of people’s digital device and personal data use at home. The fieldwork had just commenced when stay-at-home and physical distancing orders were suddenly introduced. Our article builds on and extends a growing body of literature on conducting fieldwork in the difficult conditions of the extended COVID-19 crisis by detailing our experiences of very quickly converting an ethnographic study that was planned to be in-person to a remote approach. We describe the adaptations we made to the project using video-call software and discuss the limits and opportunities presented by this significant modification.