Journal of the Medical Library Association (Apr 2017)

Marketing on a Shoestring Budget: A Guide for Small Museums and Historic Sites

  • Gerald Natal

DOI
https://doi.org/10.5195/jmla.2017.219
Journal volume & issue
Vol. 105, no. 2

Abstract

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Marketing on a Shoestring Budget will deliver to readers the basics of marketing with practical suggestions for expanding patronage and improving the presence of libraries in an easy-to-understand format.

Keywords