Інтегровані комунікації (Jun 2019)

Automation of the publishing management system

  • Viktor I. Shpak

DOI
https://doi.org/10.28925/2524-2644.2019.7.7
Journal volume & issue
no. 1 (7)
pp. 47 – 53

Abstract

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This article is devoted to the analysis of modern methods of publishing management, in particular the automation of the editorial and publishing process. The analysis of the object was conducted to determine the suitability of different software systems to manage the production process, create and promote media projects, control over them; compliance with the organizational and technological processes of creating the publication; the ability to develop projects through the creative use of existing and / or new ideas; the ability to solve complex problems and problems of the industry, to implement innovations in uncertain conditions and undefined requirements, etc. The conclusion about the practice of using of automated management systems in the conditions of real activity of publishing structures of modern Ukraine is made.

Keywords