Organizational and Economic Mechanism of Stimulating the Development of Tourism, Resorts and Hotel Industry

Abstract

The state and dynamics of tourism services development in Ukraine are analyzed. The main phenomena and processes in the sphere of tourism are evaluated. Key trends in the development of the tourist services market have been identified. It is stated that the development of tourism and resorts is restrained by an insufficient level of infrastructure development, the inconsistency of establishments of accommodation with world standards, technological backwardness of tourist operators, the imperfection of legal and regulatory support of tourist and resort activity. Due to fluctuations in real incomes of the population in the market of tourist services, corresponding fluctuations in solvent demand are observed, which complicates the planning of tourism enterprises’ activity, hotel, and resort activity. It is concluded that these reasons exclude the investment attractiveness of the tourist infrastructure and therefore the proper competitiveness of the entire tourism industry. Some aspects of the mechanism of state support of tourism development in Ukraine are described. The formation’s factors of the tourist potential of Ukraine are shown. Priority directions of the state policy of stimulating tourism development are substantiated. Suggestions for the improvement of instruments for supporting the development of tourism are introduced.

Keywords

• туризм
• сфера туризму
• туристична діяльність
• державна політика у сфері туризму
• державна підтримка розвитку туризму