GESTÃO ESTRATÉGICA EM INSTITUIÇÕES DE ENSINO SUPERIOR: MAPEAMENTO DAS PUBLICAÇÕES CIENTÍFICAS NO PERÍODO DE 1997 A 2012

Abstract

This article was to review the scientific literature on strategic management in higher education institutions published in the annals of academic events of the National Association of Graduate Business Administration (ANPAD) and database Scientific Electronic Library Online (SciELO) from 1997 to 2012. In this sense, we identified and analyzed the following bibliometric indicators: (i) distribution articles surveyed, (ii) selected sample, (iii) source collection, (iv) keywords, (v) publication year, (vi) most prolific authors, (vii) the most prolific institutions and (viii) state. The study consists of an exploratory study, which is descriptive approach, involving documentary analysis and quantitative approach. The sample consists of 175 articles, which, after applying analytical procedures resulted in 18 publications selected. The conclusion of this work than twelve (12) items were found in the database ANPAD six (6) in SciELO, and 50% of the publications occurred in the period from 2010 to 2012, so it appears that it is a new theme. It was also found that universities PUC / RS, PUC / PR and UFPR are the most prolific, with 33% of publications and 61% of the articles are published in the states of Paraná, Rio Grande do Sul and São Paulo.

Keywords

• strategic management
• education institutions
• strategic planning