Understanding Digital Transformation Initiatives: Case Studies Analysis

Furjan Martina Tomičić; Tomičić-Pupek Katarina; Pihir Igor

doi:10.2478/bsrj-2020-0009

Business Systems Research (Mar 2020)

Understanding Digital Transformation Initiatives: Case Studies Analysis

Furjan Martina Tomičić,
Tomičić-Pupek Katarina,
Pihir Igor

Affiliations

Furjan Martina Tomičić: University of Zagreb, Faculty of Organization and Informatics, Varaždin, Croatia
Tomičić-Pupek Katarina: University of Zagreb, Faculty of Organization and Informatics, Varaždin, Croatia
Pihir Igor: University of Zagreb, Faculty of Organization and Informatics, Varaždin, Croatia

DOI: https://doi.org/10.2478/bsrj-2020-0009
Journal volume & issue: Vol. 11, no. 1
pp. 125 – 141

Abstract

Read online

Background: Complexity of the digital transformation (Digital Transformation) paradigm and its relation to the fourth technological revolution face companies with serious challenges when it comes to keeping up with the competition or becoming a leader in operating industries.

Published in Business Systems Research

ISSN: 1847-9375 (Online)
Publisher: Sciendo
Country of publisher: Poland
LCC subjects: Social Sciences: Commerce: Business
Website: https://sciendo.com/journal/BSRJ

About the journal

Abstract

Keywords