This publication about media relations strategy development is the first of a four-part series on media relations. This series also covers working with the media, news releases and public service announcements, and media interview skills. This is a revision with Lisa Lundy of the original publication: Telg, Ricky. 2011. “Media Relations”. EDIS 2011 (8). https://doi.org/10.32473/edis-wc111-2011.
