STRATEGIC REQUIREMENTS FOR MANAGING MIDDLE CLASS INDUSTRIAL ENTERPRISES IN INNOVATIVE ECONOMY

Abstract

The article views the role of middleclass enterprises in innovative economy, and analyzes the features of their functioning under market conditions. Te specific features are described, which determine the new strategic requirements for competitiveness management. The article contains the formulated rules, requirements and principles to be taken into account and fulfilled when elaborating the tools of middleclass enterprises management.

Keywords

• middleclass enterprises
• competitiveness
• innovative economy
• strategic management
• managerial tools