Yönetim ve Ekonomi (Jan 2009)

Yeniliğin Yaratıcılıkla Olan ��lişkisi ve Yeniliği Geliştirme Süreci(The Relationship Between Innovation and Creativity and Development of Innovation Process)

  • Cengiz DURAN,
  • Metin SARAÇOĞLU

Journal volume & issue
Vol. 16, no. 1
pp. 57 – 71

Abstract

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The purpose of this research is that the relationship between creativity and innovation concepts and examining innovative and creative personality and mindset of people as compared to assess and how the process of innovation can be used most effectively is to seek answers. The literature is searched for this study. As a result of this research, most of the innovative people is found to have similar properties to that of creative people. But innovative people show different properties from the creative people such as, taking more responsibility and initiative and extroversion. In addition to creative people’s properties are different from innovative’s such as, greater tolerance to uncertanity, and intellectual automony and indivuduality. Hence creative people show the horizontal thinking, as innovative people show the vertical thinking. In first step of innovation process, horizontal thinking skill is seen more then the vertical thinking. Therefore It is always in needed creative ideas at the begining of the innovation process. This study attempts to explain the innovation process has four phases.

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