Multilevel academic productivism: Performative merchandise in Brazil’s graduate schools of Management

Abstract

roductivism, in addition to reflecting on the paradox between teaching and research as a manifestation of productivism. Next, we analyze this phenomenon at three levels—governmental, institutional, and individual—which may help management researchers examine their impact on productivity, working conditions, and professor well-being. Based on the presented reflections, we recommend defining academic productivism as a performative act that institutionalizes a set of actions and behaviors, characterizes social representation as an area of knowledge, delimits a system of beliefs and values oriented to a performative culture incorporated socially into action, and affects working conditions, health, well- -being and careers of professors who are part of the community.

Keywords

• academic productivism
• graduate in management
• multilevel perspective
• professor
• performative act