African Journal of Hospitality, Tourism and Leisure (Jan 2020)

Motivations, satisfactions and the socio-demographic aspect of visitors in typical restaurants

  • Orden-Mejía, Miguel A,
  • Zambrano-Conforme, Diana C

Journal volume & issue
Vol. 9, no. 1

Abstract

Read online

Gastronomic tourism is an activity that promotes local culture and products, increases the attractiveness of a destination and is a means of improving indicators that are economic, social and environmental in nature. The significant role of gastronomy as a tourist's main motivator depends on the authenticity of the destination. This research focuses on the importance of local cuisine with respect to consumer satisfaction, and also analyzes the characteristics of visitors and the reasons that influence visiting the typical restaurants called “las huecas”. From the statistical results, it was detected that tourists with a higher level of study are older and have a better attitude towards the “taste and quality” of culinary preparations

Keywords