Development of rural tourism in the regions of Russia as a factor of sustainable development of rural areas

Abstract

Tourism is one of the most multifaceted and rapidly developing fields of activity, which requires constant improvement and modernization. In the context of scientific and technological progress, tourism, as an area affecting many different industries, serves as a serious factor in the economic and socio-cultural development of territories. There is a need to bring Russian tourism in line with modern global trends, to increase its competitiveness in the market of tourist services. The Russian Federation has enormous opportunities for the development of large-scale tourism activities. According to the Strategy of Tourism Development in the Russian Federation until 2035, the main goal is the comprehensive development of key competitive advantages of tourism development in the Russian Federation due to the presence of many points of attraction for Russian and inbound tourists. Due to the large number of monuments of cultural, historical and natural heritage, there are prospects for development in Russia for almost any type of tourism. In this situation, agricultural tourism is of particular importance as one of the most important factors of sustainable development of rural areas. For the sustainable development of the region's economy, permanent sources of financing are needed, which can be obtained, among other things, from the development of agritourism. Thus, it is necessary to carry out activities in the region aimed not only at creating an accessible and comfortable tourist environment, but also to develop priority areas of tourist activity in rural areas.