A Multimodal View of Late Medieval Rhetoric: The Case of the White Rose of York

Abstract

The aim of the present paper is to contribute to a better understanding of the role of heraldry, in particular of para-heraldic devices known as “badges”, in 15th-century England. The case chosen for examination is that of the white rose, one of the major badges of Edward IV.

Keywords

• heraldic badge
• metaphor
• metonymy
• rhetoric
• edward iv