lo Squaderno (Mar 2015)
Sensing the entrepreneurial city
Abstract
Have you been there? Have you felt the touch of rusty steel and heard the scrunch of neat gravel paths under your feet? Have you pulled the shiny handles of hyper-insulated glass doors that lead into bright foyers with clean concrete floors and soft leather couches? Do you remember strolling through the wonderful worlds of carefully arranged exhibitions and can you recall the exciting stories an audio-guide whispered into your ears? Have you leafed through the thrilling art books on display in the gift shop? And have you recognized the extraordinary quality of their paper? Exhausted and filled with a mixture of boredom and excitement, have you tasted the cappuccino foam and the exquisite pastries, served on well-designed dishes at the museum café? Have you resonated with the atmosphere of the contemporary art gallery?
