Maǧallaẗ Al-Turāṯ wa Al-Taṣmīm (Oct 2023)

Design of sculptural product with an Egyptian cultural character

  • Mohamed selim Mohamed selim el kady

DOI
https://doi.org/10.21608/jsos.2022.158524.1285
Journal volume & issue
Vol. 3, no. 17
pp. 232 – 246

Abstract

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Culture in different countries has its own characteristics, whether local or global, and these characteristics shape and control human behavior towards everything in life. Different cultures are generally similar and differ in details. Where cultural design employs cultural elements to create products that are widely sold around the world, how can cultural design be integrated into product design methodologies to explore new areas in the design process and gain deep experiences that are relevant in the labor market. The cultural design approach is used by many companies to develop products based on consumer cultures.Art activities are the main cultural features. Art activities include many forms such as painting, sculpture, writing, artifacts and others. Art activities are values that can inspire designers imagination and a new and different vision to link culture with modern design.Need to Design "Egyptian Cultural Features" in Modern Products Ancient Egyptian culture provides a good example of applying cultural features to design while retaining meaningful cultural value. This paper explains the cultural features of the ancient Egyptian culture, and how to transform these features into the design of a new cultural product that can suit the contemporary market. Thus, cultural products can extend the heritage and traditional values of consumer culture and increase the sense of spiritual essence in human life.

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