Cross-Cultural Management Journal (Dec 2023)
Augmenting HRM through enhancing the benefits of digital transformation
Abstract
Digital Human Resource Management transformation represent a reality that each organisation is dealing with these days, a situation that was accelerated by COVID-19 pandemic period. Organisations that are taking this step are determined by the benefits that the transformation could have for both employees and organisation’s performance. However, research in the field failed in offering the evidence on these benefits in relation to all type of performance. At the same time, despite the advantages brought, the process could still be a challenge for HR professionals to implement, as blending digital processes and human touch is not so easy to be done. Research on the way in which the digital HRM transformation should take place, focusing on factors that facilitate the transformation as well as on HR professionals competencies needed is recommended. Thereby, the purpose of our paper is to analyse the main concepts of augmenting HRM and to propose a future research methodology for this topic.