Journal of Bio-Based Marketing (Mar 2022)
INFLUENCE OF THE CAP ON INNOVATION FACTORS IN AGRICULTURE
Abstract
Agriculture is one of the industries that directly and intensively affect the environment. This industry is one of the few that consumes large amounts of natural resources that are non-renewable and increasingly scarce. This requires the CAP to pursue objectives such as environmental friendliness, sustainable development, social responsibility, and economic efficiency. One of the main tools for achieving these goals is the promotion of innovation in the sector through the implementation of various financial schemes, measures and programs under the CAP. Innovations that allow farmers to be competitive and environmentally friendly in their activities. These financial instruments should encourage the use of productive resources and technologies on farms that put organic pressure on the environment. The purpose of the current research is to determine the influence of the CAP on the viability and dynamics of innovation factors in agriculture and also to define the second-order effects as a result of the process of influence.