Journal of Innovation and Entrepreneurship (Dec 2024)
Thought clarity to execution chaos: a review on core competencies of grassroots entrepreneurs for instigation, growth and sustainability of startups
Abstract
Abstract Endeavoring to comprehend the recent surge in empirical and theoretical research ventures on grass root entrepreneurial competencies, the study initially intends to shed light on the current trends and future directions that facilitate in assimilating the reasons for declining growth stability. Moreover, as the emerging interest and importance of entrepreneurs in bottom of the pyramid market, the research attempts to classify exclusive competencies, barriers and support requisite for sustainability. The articles selected and shortlisted from the Scopus database is accumulated to 1486 documents, retrieved between 1971 and 2022 was utilized to perform the bibliometric analysis. The classification identified the need for future research in grassroots competencies, sustainable startups, circular economy, barriers and facilitators in low-income society. The findings stimulate scholars to work on to bring new approaches, theories and business models for both government and organizations during skill development programs.
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