Intercultural discussion of conceptual universals in discourse: joint online methodology to bring about social change through novel conceptualizations of Covid-19

Abstract

Abstract The present article addresses the professional conclusions of an international platform of education in intercultural discourse in the European Union’s EDUC Project. In flagging social issues and concerns, cross-cultural academic collaboration is a powerful tool to bring about social change. In our educational project participants encounter different cultures, so the discussed topics, and especially the metaphors for the Covid-19 pandemic, receive instant reflections from different cultural perspectives, multiplying the potential sphere of valid interpretations, yielding novel perspectives in intercultural pragmatics and communication. This gives birth to a novel methodology that builds on the open-minded integration of different points of view, understanding universal traits of human cognition and differences in culture in the linguistics of discourse.