Tržište (Jul 2007)

Book review: Kim, W. C., Mauborgne, R.: "Strategija plavog oceana"

Veronika Vugrinec Hitrec

Affiliations

Veronika Vugrinec Hitrec

Journal volume & issue: Vol. 19, no. 1
pp. 133 – 136

Abstract

No abstracts available.

Published in Tržište

ISSN: 0353-4790 (Print); 1849-1383 (Online)
Publisher: Faculty of Economics & Business, Zagreb, CROMAR (Croatian Union of Marketing Associations)
Country of publisher: Croatia
LCC subjects: Social Sciences: Commerce: Business: Marketing. Distribution of products
Website: http://www.efzg.unizg.hr/market

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