建構資訊服務 I：網路使用者之資訊行為 Constructing Information Services I: Web User’s Information Behavior

Abstract

在現今各行業領域都強調使用者至上的時代，是否深入了解網路使用者行為直接影響了系統以及介面設計的成敗。網路使用者展現了哪些資訊行為以及網站設計人員是否理解並實行在設計當中是本研究的出發點。本文將網路使用者的行為模式歸納整理為四個層面：實體互動層面、情境因素、認知風格，和社會文化，並逐一探討使用者在不同面向中的表現。Users are highly valued nowadays in different industries. Understandings of the user can greatly influence the success of systems and interface design. The goal of this research project is to understand web users’ information behavior from related literature, and to discover whether web designers know their users and implement the understandings in their design. This paper synthesizes and presents four aspects of web users’ behavior, which are physical, situational factors, cognitive style, and socio-culture aspects; details of behavior related phenomena are described.

Keywords

• Information behavior
• Web user
• Web designer
• Information service