Social and Economic Aspects of Tourism Marketing in the Chernobyl Exclusion Zone

Abstract

The paper considers the main provisions of the impression economy, the greatest potential of which is revealed in the tourism business. Selling travelling emotions, adventure hobbies and new knowledge is increasingly economically profitable, and travel companies are expanding their list of offers. Recently, many new, sometimes very strange, types of tourism have appeared. The development of technological progress in the twentieth century was the impetus for the development of an unusual type of tourism - industrial. A separate subspecies of industrial tourism is nuclear. More than a decade after the accident, the Chernobyl zone remains uninhabitable. But even so, it has a future. Officials and tour operators agree that tourism in Chernobyl is not only considerable economic benefits for the country, but also an opportunity to tell the world your story.

Keywords

• экономика впечатлений
• социокультурный аспект ядерной энергетики
• принципы безопасности
• маркетинг туризма
• атомный туризм
• чернобыльская аэс