VIRTUALIZATION AS A MEANS OF TRANSFORMING THE SPACE-TIME CONTINUUM OF MODERN MEDIA ADVERTISING

Abstract

This article discusses the basic techniques of transforming the space-time continuum of modern media advertising, analyzes the impact of virtual reality on the mediaadvertising image of the world, and describes the causes of the phenomenon of virtualization advertising space and time.

Keywords

• медиа-рекламная картина мира
• виртуализация
• виртуальная реальность
• трансформация
• пространственно-временная организация рекламного текста
• постмодернизм
• media and advertising image of the world
• virtualization
• virtual reality
• transformation
• spatial and temporal organization of advertising text
• postmodernism