Characterization of the internationalization process of the Ecuadorian PyME

Abstract

In this study that is made with a descriptive focus, we can find some instruments that help us understand the potential the internationalization of business has; which are also known as PyME –small and medium sized companies-. This work will contribute to generate key guidelines for the process of management decisions, the design of national and local public politics with questions that will motivate the developing of new research, focusing on commercial internationalization of national production.

Keywords

• Caracterización
• internacionalización
• PyME: potencial de exportación